RUTH’S CHRIS STEAK HOUSE - fresno

RUTH'S CHRIS STEAK HOUSE FRESNO
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RUTH'S CHRIS STEAK HOUSE - FRESNO

Fresno, CALess

The challenge presented to the BDD team at the Fresno location was incorporating the earthy organic feel of the area which is located at the base of Yosemite National park famous for the Giant Sequoia and outstanding rock formations while combining a touch of glam in a strong masculine setting. 

We successfully transformed the space with the use of custom metal and wood lighting that set a warm glow while highlighting wall finishes/wall coverings and proprietary art that depict lush wood grain and mountainous terrain. The sparkle and use of color and light add the glittering touch. 

Elements of wood timber literal & subliminal added to the reception area and throughout the space are juxtaposed to lush velvets and leathers adding to the elegant backdrop, setting the scene for an outstanding meal.